How to Make a QR Code for a Marketing Campaign

Name: How to Make a QR Code for a Marketing Campaign
Uploaded: 2026-05-14
Duration: 23 s
Description: Bridge print to online with QR codes on ads, packaging, and billboards that drive to landing pages and promos - create dynamic codes in EZQR, use one per placement, and compare the scans.

Bridge print to online with QR codes on ads, packaging, and billboards that drive to landing pages and promos - create dynamic codes in EZQR, use one per placement, and compare the scans.

What the video covers

Pick the campaign destination - A landing page, a promo, a video, or a social profile - wherever the print ad should drive people.
Create a dynamic QR code in EZQR - Dynamic so you can A/B test destinations, run a seasonal offer, and change the target after the ad is printed.
Use a separate code per placement - One code for the magazine ad, another for packaging, another for the billboard - so you can tell which drives scans.
Test each before launch - Scan every code on an iPhone and an Android before the run goes out.
Compare and optimize - Watch scans by time, country, and device across placements and shift budget to the winner - no reprinting to change the destination.